Sep 2022 - Present
As a contractor, I created wireframes/interactive prototypes to establish a solid foundation for the iOS app, and salesforce contact forms and developed WordPress websites. To ensure a user-friendly experience, I conducted user testing on the TrainTime mobile app. Collaborating closely with developers and leadership to communicate the UI/UX Vison.
As a UX mobile app designer, my roles and responsibilities include creating intuitive user interfaces, conducting user research, prototyping designs, collaborating with developers, and testing usability. Also, stay updated on current design trends, ensure a seamless user experience, and advocate for user-centered design principles throughout the app development process.
As a WordPress designer and developer, I am responsible for creating visually appealing and user-friendly WordPress websites/templates by merging design elements with technical functionalities. My tasks include designing custom themes in Elementor, implementing responsive layouts, optimizing site performance, coding custom plugins, conducting usability testing, ensuring cross-browser compatibility, and collaborating with clients or stakeholders to meet project requirements. My ultimate goals are to deliver seamless, engaging, and highperforming websites that align with the client's brand and objectives.
Dec 2019 - Sep 2022
As a contractor responsible for designing and building a Design System, I was involved in problem-solving, brand management, creating wireframes, and a design guide for both mobile and desktop platforms for StreetSmart, Cares, Homes applications.
Responsible for design/building Design System that involves problem-solving, Brand management, creating wireframes, a design guide for both mobile and desktop to the client NYC Department of Homeless Services.
Upgrading legacy applications to the latest Angular framework. Participate in the feature refinement and product walk through sessions and create a road map for upgrading the app. Create higfedality mockups for engineering implementation. Create sketch libraries, patterns, and a style guide.
Dec 2011 - Dec 2019
Collaborate in creating current journey of the customer and their feelings in process of making new purchase of policy. Supporting research team on creating qualitative and quantitative research to improve customer experience. Prepared high-level insights/pain points and defining customer journey stages in purchase of insurance policy. Create visuals for journey map, themes, stakeholder map and concept posters. Features evaluated using the DVF framework to create a prioritization.
Participate in the feature refinement sessions and create road map visibility for UX to plan research ahead of time. Designed application components in an Agile environment utilizing a test driven development approach. Create pixel-perfect mockups for engineering implementation. Create sketch libraries, patterns and style guide. Participate on UI reviews and story acceptance.
Designed end to end solution for product to create checklists and conduct inspections to monitor the customer’s safety & risk control strategies.
Interviewed stakeholders to understand the employee day-to-day activities. Streamlining their information architecture and proposed visual concepts and style guide for intranet portal.
Oct 2008 - Jul 2011
Responsible for end-to-end design concept sketches, user flows, prototypes, visual design, and website development.
Feb 2006 - Oct 2008
Design and develop webpages in CMS (TeamSite) for Cisco's internal and external websites. Provide brand experience design expertise encompassing design strategy with the objective of ensuring quality brand experience for clients.
Dec 2004 - Feb 2006
Provide graphic design expertise for emails and newsletters. Create email templates, ensure compatibility across all email clients, and validate spam scores for email campaigns.
View Case Study
View Case StudyView Case Study
View Case StudyView Case Study
View Case StudyView Case Study
View Case Study